Find software buyers
when they’re ready to talk
Reach your best-fit customer as they research products and vendors
Telephone Qualified Leads (SQL)
Get guaranteed live software selection projects matched to your best-fit customer targeting. Receive each lead, as soon as they are telephone qualified, directly to your CRM or inbox.
Our software advisors help hundreds of buyers each day, gathering project requirements and decision making insights. Simply provide your targeting parameters and start adding qualified, ready-to-call opportunities to your sales and marketing pipeline.
Marketing Qualified Leads (MQL+)
Connect with software buyers during the research and case-building stage of the selection process. These hard to find, middle-of-funnel buyers are at their most open-minded and undecided, perfect for your nurturing campaigns.
Each MQL+ lead is matched to your customer targeting so you can be sure you’re only working with your best-fit prospects.
Close Match Qualified Leads (SQL)
Deliver additional sales opportunities to your team when you need them with on-demand Close Match leads.
Each Close Match lead is telephone qualified and scored according to its proximity to your customer targeting. Read call notes and project details to help you decide if a lead is fit or not.
Taking care of your marketing budget
- Lead guarantee
- Your Telephone Qualified and Close Match leads are guaranteed software selection projects, matched to your targeting. If we ever fall short of this commitment, you will receive a full refund.
- Flexible budgeting
- Costs are entirely under your control. Set up a monthly or quarterly budget or run an open account and pause your lead delivery as required.
- Flexible targeting
- Change your customer targeting criteria as often as you wish to match your requirements or pipeline demand.
- Dedicated customer success partner
- To get the most from your leads you’ll work directly with one of our customer success team who can help you optimize your Prospect Path campaigns.
Who’s reaching best-fit software buyers?
